Brands, Logos, Slogans
Brands are the names used in advertising, marketing and business and it represents the company or product identity. Name brands are sometimes distinguished from generic or store brands.
Logos is the symbol used as the face of the company or the individual product, this are used to easily identify the product in question. The design are unique to one another but the same logo can be used more than once for something in the same branch as the original.
Slogans are phrases to inspire an idea or the identity of the product or company. Sometimes these are used to inspire people or buy or use the product in question.
I think the most successful logo in here is PlayStation because of whole revenue they make from their games and the love they receive from the consumer of that media.
Pepsi:I picked the Pepsi logo because I like the fizzy drink and is a good way to refresh yourself in a hot environment and I also like the colour scheme or the logo.
Superdry: I choose the Superdry logo because of the Japanese writing on the top and also I used their jackets for a good while now and the colour scheme is simple and effective.
PlayStation: I am going for the PlayStation logo because of the unusual shape of it and the simple black colour used and also because i'm owning one of them.
Crunchyroll: I decided on the Crunchyroll logo because of the circle shape and the semi moon shape in it and the colour orange works perfectly with it also i'm using this anime broadcasting site.
In my personal opinion this two logos have bad designs because of the colour scheme and the shapes used, the Bing logo has an untasteful colour scheme with the blue and yellow and the shapes are two round for the writing. The Popeye's Chicken logo has a bad colour with the red and orange and the shapes are kinda hard to read for someone with bad sight.
Guinness Ad
This ad is targeted to men that drink beer and it shows the evolution from little fishes to 3 guys drinking the beer in question, this also symbolise that waiting for good things will be rewarding.
This also appeals to England's kind of humour and I think they succeed with it.
The slogan''good things come to those who wait'' implies that people who wait will get good things and be happy, it's telling us to relax and enjoy life and the little things.
For a decade old advert the quality is amazing and the use of the prehistoric animals and the use of CGI
Packaging
Protection:Products need to have protection to not receive damage from the outside environment.
Also clothing products need to have packaging for the content to be clean and undamaged. Fur coats need to have that protection for the fur to be clean and not be unravelled.
Containment:This is used mostly for food products or liquids.
For example cup noodles , this is food with the liquid in it and it requires a cup covered in hard plastic.
Identification:The appeal of a product to make it more pretty to the person that buys it.
In my opinion the best looking one is Mountain Dew.
Transportation:The way that the product is delivered to a consumer or a store for selling later, they need to be moved with care that the product will not receive damage.
This is important to business because of the profit will receive and also the loses they will have if they don't .
Stacking:To deposit the unsold products on selves to prevent them to spoil and also stacking them to know which is which.
Media
Sony Ads-Stadia
AUDIO TASK
Radio Ads
Mise-en-scène
TYPES OF ADVERTS
Anti-realist:
Public Information:
Animated:
Series:
Animated:
Denotation/Connotation
WEBSITE ANALYSIS TASK
The page is designed in a futuristic way to reflect the company view to create a new and fresh design for clothes.
The formation of the page is unusual and kinda hard to notice the writing I believe they went with this design to appeal to younger generations and I also like the mini blurred video they used for the background.
The clothes can be seen clearly with a white background over them.
This also looks that rappers and fans of that genre of music will be interested but the prices look to inflated.
The products are separated into
-Outwear
-Sweatshirts
-T-shirts
-Belts
-Backpacks
-Shoes
This was made to help potential customers pick their desired product.
The typeface is of a simplistic Arial style and in bold black.
REPRESENTATION ETHNICITY
REPRESENTATION INBETWEENERS
Cinematography Analysis
Foley Sounds
Foley sounds is the reproduction of everyday sound effects that are added to movies, videos, anime,cartoons and other media in post-production to enhance audio quality. These sounds, named after sound effects artist Jack Foley, can be anything from footsteps to doors and breaking glass. Foley sounds are used to enhance the experience of the movie. Foley sounds can also be used to cover up unwanted sounds recorded on the set of a movie during filming, such as airplanes or traffic.
For example Darth Vader (Star Wars) breathing was created by placing a microphone inside a regulator on a scuba breathing apparatus and breathing into it in different ways.
The car drive scene from Dimension W. 2016 used the same model of car with some slight modifications to make the car motor sounds and a boom mic for the headlights turning on and off.
Similar Package
I really like this design because it has a similar shape of my product package, the egg shape is also to show a dragon egg and to attract people that played the game. The package for this product is not environmental friendly but the shape is good nonetheless, it's also made from a thin layer of plastic and it's not very secure but it's easy to manufacture and it targets the easiest group of people ''kids''.
OTHER PACKAGING ANALYSIS
I really like this design because of his heart shape and the signification of the blood that is running through the heart and the name of the product ''Blood of Grapes'' also meaning how wine can be red as blood and having a delicate taste as can be seen as is it from 2004 ''the older the better'' also the RH+ red band on the handle that is a blood type.
The material is of a clay consistency that means that if you drop it the shards will not be dangerous and easily be picked up by hand, for me I adore this design because i'm a sucker for darker ideas, the time and effort they put into this product is amazing.
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